Friends With Benefits is a new type of cultural institution driving the adoption of emerging tech. Forged on the internet, FWB is a group of 5,500+ global members with a combined, cross-channel audience of 100K+ cultural producers, emerging tech builders, and early adopters. We partner with infrastructure companies, consumer brands, protocols, and communities to build user adoption strategies, craft cultural positioning, and deploy product launches.

What We Do: 

• Content & experiential marketing

• Solving cold start problem

• User acquisition & retention

• Community building

• Strategic advisory

How We Do It:

• URL → IRL Activations

• FWB FEST

• Incubators

• Strategic rollouts & marketing campaigns

• Thought leadership

Immediate Opportunities: 

• Join us at SCOPE Art Fair in Miami Beach

• Underwrite TL;DR

  WORK WITH US

Our Edge:

• Solving the Cold Start Problem: Our crypto-native community are the right first adopters paired with a custom rollout plan to drive early traction.

• Beyond crypto: We help you break out of the web3 bubble, ensuring your product resonates with a broader audience.

• A Community of Culturalists: Partner with us to access a global network eager to bring your vision to life and drive cultural relevance.

• Solutions for Newly Funded Companies: Our tailored approach maximizes your investment, delivering impactful results for your growing business.

More Than A Social Network

FWB was founded as a new kind of social network. Four years later, our network has evolved to produce cultural go-to-market solutions leveraging our 5,500+ global membership and wider emerging tech ecosystem.

CALL FOR PARTNERS AT SCOPE ART FAIR

FWB is partnering with SCOPE Art Show during Miami Art Week. We’re exploring the theme of interdependence and the power of collaboration. SCOPE is not just a venue for art but a dynamic ecosystem where gallerists, artists, collectors, curators, and enthusiasts converge, each playing a vital role in the collective experience. The focus of SCOPE’s large-scale installations will be on artworks that explore the interconnectedness of individuals, communities, and the wider world.

FWB is hosting the web3 hub for us to convene, trade ideas, put our toes in the beach, etc. We know that you probably haven’t sorted your Miami plans so we got you — if you are looking to do something impactful with all your frens, then come work with us and SCOPE. Reach out to us to scheme.